CRUSH THE DIGITAL ADS GAME WITHOUT THE OVERWHELM OR THE HEFTY PRICE TAG

Is this you?...

You log into Facebook or Google Ads, and run away screaming because you have no idea where to begin. You’re overwhelmed by all the settings and all the numbers and would love for someone to just make sense of it all!

Have you:

Gone through the initial motions of setting up digital ads but have no idea if you did it correctly?
Seen some success on ads but feel like you don't know what to do next to scale?
Not touched digital ads with a 10 foot pole because you're intimidated and scared to waste your money?
Wasted money on ads that didn't get the results you wanted?

IMAGINE JUMPING INTO YOUR ADS WITH CONFIDENCE!

introducinG

For Established Businesses That Are Ready To Scale But Frustrated or Intimidated by Ads

AdSavvy Society

the

GET EXPERT ADS SUPPORT AT A FRACTION OF THE FULL DONE-FOR-YOU PRICE.

this is for you

AdSavvy Society

the

We have seen inside (and helped optimize) hundreds of accounts. We've tested so many strategies and worked on accounts across all sorts of industries - from Broadway Shows to Fortune 500 Companies to Local Businesses. 

If you have ads running already, chances are there are at least a few opportunities for efficiency within your account that you are missing. 

If you have never run ads, instead of taking a self-study course and stumbling through the strategy and build yourself, let us take the reigns for you. 

Work with an agency that can help you with multiple platforms rather than JUST being stuck in the Facebook ads world. Some businesses will see more success with Google Ads instead, and we have the experience to help you figure out the right places to be!




Say no more, I’m in!

interested?

Keep reading for all the details!

Jumpstart your ads with expert help

These platforms can be overwhelming for beginners, so let experts build your ads for you instead of trying to stumble through it on your own.

Feel confident instead of overwhelmed

Knowing your ads are built well from the start (and getting continued coaching support) will lead to confidence and NOT second-guessing any change you make.

Strengthen your own ads knowledge

 We won't just leave you hanging after your build. You'll have access to join our Accelerator program so you can ask questions and continue to learn from experts.

diagnose your current ad issues

Not happy with your current ad results? We want you to be equipped to understand where things could be going wrong and how to fix it.

I can’t wait to begin! Sign me up!

Here are the upcoming monthly content themes...

Get on-going expert ads support across all ads platforms. Most ads programs focus ONLY on Facebook or Google, but The AdSavvy Society takes a wholistic approach so you can be improving your entire digital marketing strategy!

You MUST complete one of our intro offers to join the Society. By providing a done-for-you service BEFORE you join the membership, we can better serve you in the group setting.
(See below to find the option that's right for you)


Keep Scrolling to find out about our 3 intro offers. ONCE YOU'VE COMPLETED AN INTRO OFFER, YOU ARE PART OF THE ADSAVVY SOCIETY!

May - Data, Data, Data: How to understand your results and make sure you are maximizing your data (will include an intro to Google Analytics 4 - don't forget to upgrade by June 30!)

June - Graduate Your Ads: How to take your ads to the next level once you're seeing some success

July - Summer Reading List: How to slow things down, but not lose momentum (will include a little bit of homework to get you ready for August/September)

August - Christmas in August: How to start planning for the Holiday Season

September - Back to School: How to determine whether you should add/drop a certain ads platform

October - Pick Your Best Apples: How to navigate picking the right ad types and strategy to use for your Q4 promotions

November - Give Thanks: How to maximize Black Friday/Cyber Monday without sacrificing your Thanksgiving weekend

December - Happy Holidays: How to figure out whether you should go full force or pull back your ads in this busy month

monthly content themes

What's Included in the AdSavvy Society membership?

  • 2 Office Hours sessions per month where you can get all your ads questions answered 

  • Monthly content themes for Office Hours so you are always expanding your ads knowledge

  • 2 Newsletters per month featuring all the latest digital marketing news and ad tips (in layman's terms of course so you can actually implement your learnings)

  • Checklists to understand how to maintain your ads

  • Facebook group for support between the calls and so you can connect with the other business owners in the Society

  • Exclusive discounts if you want us to build out a new ad platform for you to test

  • PLUS, more private ads resources to be made available throughout the year!

Monthly Fee

$99

what you'll get

Which Option Best Describes You?

You must complete one of the options below to join the Society.

Click a button to learn more about that option.

I Have run Ads but Am not happy with the results

I have seen success with ads and want to scale

I Have Never Run Ads

what you'll get

What's Included:
  • A build on one platform (Facebook or Google Ads) - if you aren't sure what you want to try first, we can help you decide which platform would be a more ideal starting point!
  • 3 campaigns - this is the optimal starting point so you can have ads for top, middle, and bottom of funnel audiences
  • Pixel tracking instructions and troubleshooting - your ads are only as good as your website tracking once someone clicks through. We'll make sure your tracking is all set AND working properly
  • Final Strategy report - we want you to understand the thought process and structure behind your ads so you can properly maintain them moving forward
  • On-boarding and Launch calls - so you can give us all the context on your business and then we can give you all the context on your ads before they officially launch
  • 1 FREE month in The AdSavvy Society membership

What’s not included:
  • Image and video creation
  • Landing page creation

Yes, I'm ready to get started with ads!

AdSavvy Launch

If you've never run ads before...

Launch your ads in as little as 7 days

All for a One-time fee of

$1000

YES, I'm ready to improve my ads results!

what you'll get

What’s included:
  • Full ads audit - we'll diagnose where things are going wrong in your current ads
  • Detailed audit report - and we mean detailed...we want you to understand the WHY (your ads aren't working) and the HOW (to fix it)
  • Audit Report call - so you can ask us questions about your audit
  • Pixel tracking instructions and troubleshooting - your ads are only as good as your website tracking once someone clicks through. We'll make sure your tracking is all set AND working properly
  • 1 FREE month in The AdSavvy Society membership
  • Expert implementation - for an extra fee, we can implement all the suggested changes for you!

What's not included:
  • If you choose to have us implement the changes, we do not include image/video/landing page creation

AdSavvy Jumpstart

If you want to improve your existing ads...

Ads audit

Expert implementation

$250

*Price depends on the scope of the changes needed

UP TO $750*

Yes, I'm ready to take my ads to the next level!

what you'll get

AdSavvy Accelerator

What’s included:
  • Full ads audit - we'll diagnose the opportunities you are missing in your current strategy
  • Detailed audit report - and we mean detailed...we want you to understand the mechanics behind what's working well in your strategy, where you can improve, and how you can take things to the next level
  • Digital Marketing Strategy call - we'll go through the audit and discuss your strategy as a whole so you can decide what to do next. Is it testing a new platform? Is it strategically adding more budget to an existing one?  We'll help you figure that out!
  • Pixel tracking instructions and troubleshooting - your ads are only as good as your website tracking once someone clicks through. We'll make sure your tracking is all set AND working properly
  • 1 FREE month in The AdSavvy Society membership


If you want to scale your successful ads...

Ads audit + Strategy Session

$250

Brands We've worked with

I’ve been doing digital marketing since 2010 (when building quizzes via Facebook was all the rage, and while Instagram was its own independent platform - oh the good old days!).

I’ve successfully navigated multiple overhauls of the Google Ads, Google Analytics, and Facebook ads platforms. Through all the many changes, I still love what I do.

I started my career in the Theater world running digital marketing for Broadway & Off-Broadway shows, the Met Opera, and the Radio City Christmas Spectacular - I thought I had hit the jackpot in combining my interests.

Fast forward 10+ years, and I've found an even bigger passion in helping all types of small businesses find their potential through digital advertising. That has led me to running an agency that believes expert-level support should not completely out of reach for small businesses. Did I ever see this coming? No. Would I change anything about the path that led me here? Also, no.

Danielle Migliaccio

Founder
DM Squared Media

A bit more about the DM in DM Squared Media...

“This sounds great, but I’ve got questions!”

Keep reading, We’ve got answers!

Don't take it from us. Let our clients and their results speak for themselves!

"Danielle is basically apart of the team and feels like an in-house employee. She is outstanding!"

Billy - Incase

"You've done it [Managing social ads and strategy] flawlessly and dealt with a lot of changes with the migration to shopify to catalog issues. It feels like you're part of the team, not an outside agency. It's great!"

Lisa - Incipio

"Amazing strategy and reviews of our client needs. We truly appreciate the detail you give on each and every client. You go above and beyond! You always respond ... even if it's just the update to say you're working it - it means a lot! "

Bobbie - White-Label Agency

In 2022, they saw online transactions increase 134% and revenue climbed 177% compared to 2021.

2022 also included 3 of their best online sales months EVER!

Independent Winery

We started working with this client in April 2022, and their stats for the rest of the year compared to April-December 2021 were above and beyond our expectations:

  • Website Traffic: +151%
  • Website conversion rate: +597%
  • Transactions: +1,754%
  • Revenue: +1,248%

Even in January 2023 (which is a notoriously slow month for them), we saw transactions and revenue up over 400% year over year!

Local Butcher Shop with an online presence

01. How long will it take?

answer:

Build - 3-5 business days after your onboarding call

Audit - 2-3 business days after account connection is complete

02. How fast can I expect to see results?
answer:

While we cannot guarantee results with ads, it can take anywhere from 30-90 days to get fully ramped up. Your budget will also be a factor - the more data you gather, the quicker you can make optimizations to continually work to improve your results.

03. I’ve used an agency before and it didn’t work out, what makes you different?
answer:

We're offering a unique opportunity to get access to our expertise and years of experience at a fraction of the cost of a regular agency. No long-term contracts here - this is a one-time build with the option to get on-going group support in our Office Hours (and you can cancel office hours at any time).

04. If I need more specialized help afterwards, can you support me for that?
answer:

Yes, we have 1:1 consulting and full done for you options available. 

Email hello@dmsquaredmedia.com to get more information.

05. What do I need to get started?
answer:

You need to be ready to commit to spending money on ads in order to test and optimize. 

You also need to be ready to possibly hear some hard truths - if we feel something else within the landing page and purchase process needs to be updated, we will tell you. All of this factors into how successful your ads can be, so we don’t want to leave you hanging on that front.

06. How much should i spend on ads?
answer:

If you are targeting nationally, you should plan to spend at least $1,500 a month on ads to gather enough data to optimize.

If you are targeting more locally, you could get away with $750-$1000, but it will depend on the population in that area

07. what happens after i purchase?
answer:

After you purchase, you'll be taken to a confirmation page with all of your next steps, and you'll receive an email with this information as well.

The steps will differ slightly depending if you purchased the Launch or Jumpstart package, but once you give us access to your ad account and have filled out the onboarding form, we are ready to get started!

08. why should i invest in ads?
answer:

If you've got your organic strategy nailed down, the logical next steps are to amplify that with ads. 

Who doesn't want to constantly be reaching new people?

Each day that you aren't running ads is a missed opportunity to find potential new customers that might not currently know that you exist.

09. Does facebook ads include instagram?
answer:

Yes! All Facebook Ads builds will include Instagram placements.

10. does google ads include youtube?
answer:

Yes! If you have video content that you would like to be part of your ads strategy, a YouTube ads campaign can be included with a Google Ads build.

We can only take on a handful of new accounts each month

Purchase today to secure your spot!

You can spend hours upon hours figuring out how to properly set-up your Facebook or Google ads.

And THEN, spend even more time figuring out what to do next after those ads have run for a bit.

You could pay experts to get you there way faster AND have an on-going opportunity to ask any questions you have while optimizing.

Instead...

Here's the truth...

Questions?

Wondering if this is the right fit? Have a few more questions for us? Want to know about full 1:1 services?

Email us!

We're happy to help!

hello@dmsquaredmedia.com

So, here's the deal: we're not your typical suit-and-tie service. We're more like your enthusiastic sidekicks who are ready to help your business skyrocket. Our mission? Creating killer ad campaigns that are totally "you" and get you where you want to be.

Now, we can't predict the future (we're still working on that crystal ball), but we can promise you this: your ad bucks are going to be put to the best possible use. Our secret weapon? A data-driven approach that's all about getting the most bang for your buck. 

Look, we won't sell you a fairytale ending, but we will give you our word. Your campaigns will be fine-tuned and optimized to perform like rockstars. We'll make sure your ads are hitting the right notes even if we can't promise a standing ovation every time. 

disclaimer: